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Google reviews · Templates

How to ask for a Google review via text (with templates you can copy)

A short, friendly text with your review link is the easiest way to get more Google reviews. Here's how to grab the link from your Business Profile today, what to say, when to send it and what Google doesn't allow.

Rob SatromUpdated November 2026 · 8 min read
Quick answer

To ask for a Google review by text, get your review link from your Google Business Profile on a computer: sign in, select Read reviews, then Get more reviews, and click the Copy icon. Paste that link into a short, personal text sent the same day you finish the job. Thank them by name, ask in one sentence and keep it to the link. Don't offer anything in exchange, and ask every customer, not just the happy ones.

Key takeaways
  • Your review link lives in your Business Profile under Read reviews, then Get more reviews. As of November 2026 Google documents this on a computer, not in the app.
  • Text works because it's fast, personal and opens Google's review form in one tap.
  • Ask the same day the work is done, follow up once, then stop.
  • Google bans review incentives, asking only happy customers and pressuring people to review on the spot.

Why a text works better than a card or a sign

Most happy customers are willing to leave a review. They just don't think of it, and they won't go hunting for your profile. A text removes every step between "sure" and done.

1It shows up where they are

People read texts fast. An email can sit for days. A card in the truck sits forever.

2It's one tap

Your Google link opens the review form directly. No searching, no scrolling to find the button.

3It sounds like you

A short note from the owner or tech who did the job feels like a favor between people, not a survey.

Email still has a place. It's better for customers who prefer it, longer projects and B2B clients like accounting firms. We'll give you both.

The old "Get more reviews" box on the Business Profile dashboard from our earlier version of this post is gone. Here's the flow Google documents today.

Sign in to the Google account that manages your profile

Use a computer. Google says review QR codes can only be made in a computer browser, so it's easiest to do the whole thing there.

business.google.com
Sign in with Google
you@yourbusiness.com
Next

Open your Business Profile

Go to business.google.com, or search your business name on Google while signed in. Your profile controls show at the top.

google.com
Your Business Name
Edit profile
Read reviews
Promote

Select Read reviews, then Get more reviews

Get more reviews uses a share icon. It opens a box with your link and a QR code.

google.com
Read reviews
Get more reviews (share icon)
Your reviews

Click the Copy icon

That copies your review link. Paste it somewhere safe, like a note on your phone or your CRM's text templates.

google.com
Get more reviews
Your review link
Copy
QR code

Save the QR code too

Right-click the QR code and choose Save image as. Put it on invoices, leave-behinds and your front counter.

Copy the link, don't build itGoogle doesn't publish a format for review links, and old tricks for building one by hand break. Always copy the link from your profile, then test it on your own phone before you send it to customers.

Text templates you can copy

Swap in the customer's name, your name and your link. Keep it short. The shorter the text, the more people tap.

AThe everyday ask

Hi [Name], it's [Your name] from [Business]. Thanks for having us out today. If you have a minute, a quick Google review would really help us. [Link]

BThe local angle

Hi [Name], thanks again for trusting us with your [project]. Reviews help other families in [Town] find a company they can trust. Would you share yours? [Link]

CFor professional services

Hi [Name], it was great working with you on [return, books, project] this year. Would you be willing to leave us a short Google review? It takes about a minute. [Link]

DThe one friendly reminder

Hi [Name], just bumping this in case it got buried. If you have a sec, here's that review link. No worries if not, and thanks again! [Link]

Notice what's missingNone of these offer a discount, a gift card or a drawing, and none say "five-star." Google treats incentives as fake engagement, and asking for a specific rating or specific wording breaks its rules too. Ask for an honest review and let the work speak.

Email templates for customers who prefer email

1Subject: Thanks from [Business]

Hi [Name], thank you for choosing us for your [project]. We loved working on it. If you're happy with how it turned out, would you share a quick Google review? It helps neighbors find a company they can trust. Here's the link: [Link]. Thanks, [Your name]

2Subject: How did we do?

Hi [Name], now that [project] is wrapped up, we'd love to hear how it went. If you have two minutes, you can leave a Google review here: [Link]. And if anything isn't right, just reply to this email and I'll take care of it. [Your name]

That second template does two jobs. It asks for a review and gives an unhappy customer a direct line to you. Notice it still asks everyone for the review. That's important, as you'll see in the rules below.

When to send it

A simple review request schedule
STEP 1Job doneThank them in person and mention you'll send a link
STEP 2Same daySend the text while the good feeling is fresh
STEP 3Two or three days laterOne friendly reminder if they haven't reviewed
STEP 4Then stopTwo asks is plenty. More starts to feel like pressure.
  • Send it during waking hours. Late morning to early evening is safest for texts.
  • Send it from a person. The owner or the tech who did the work gets more replies than a generic company name.
  • Text people who expect texts from you. Only text customers who gave you their number for the job.
  • Reply to every review. Google says positive reviews and helpful replies help your business stand out.

Google's rules for asking for reviews

Google is clear that reviews have to reflect a genuine experience. Here's what that means in practice, pulled from Google's own review policies.

OkayNot okay
Who you askEvery customer, happy or notOnly customers you think are happy
What you offerA thank-youDiscounts, free services, gift cards or payment for a review
What you sayAsk for an honest reviewAsk for five stars or tell them what to write
Where you askA text or email after the visitPressuring people to review while they're still at your shop
Your teamMake asking part of every jobReview quotas for staff
Bad reviewsReply politely and fix the problemOffering something to change or remove a review
What happens if you break the rulesGoogle removes reviews that violate its policies. It says profiles that keep breaking its fake engagement rules can get restrictions on top of that. It's not worth it.

Put review requests on autopilot

Templates work, until a busy week hits and nobody remembers to send them. That's where most review programs quietly die. The fix is to tie the ask to something that always happens, like closing out the job.

How our client engagement system keeps proof coming
1AskAskReview and video testimonial reque2GatherGatherFeedback and insight3CaptureCaptureBefore and after photos4CreateCreateStories and case studies5PublishPublishWebsite, Google and social

In Feedbackwrench OS, when a job is marked done, the system asks for a Google review by text and email, follows up if the customer forgets and lets you reply to reviews from one place. You can request video testimonials the same way. It's part of our client engagement system, and it means reviews keep coming in without anyone having to remember to ask.

Questions people ask

How do I find my Google review link?

On a computer, sign in to the Google account that manages your Business Profile, open your profile, select Read reviews, then Get more reviews, and click the Copy icon. You can also save the QR code from the same box.

What should I say when I text a customer for a review?

Thank them by name, mention the job, ask for a quick Google review in one sentence and include the link. Keep it under three lines and send it the same day the work is done.

Can I offer a discount for a Google review?

No. Google's policies prohibit offering incentives like discounts, free goods or services, or payment in exchange for reviews, and it removes reviews that break that rule.

Is it okay to only ask happy customers for reviews?

No. Google's rules say businesses shouldn't selectively ask for positive reviews or discourage negative ones. Ask every customer and handle problems directly.

How many times should I ask for a review?

Once right after the job, and one friendly reminder a few days later if they haven't left one. After that, let it go.

Can I get my Google review QR code on my phone?

As of November 2026, Google says review QR codes can only be generated in a computer browser. Make it once on a computer, save the image and use it anywhere.

Rob Satrom
Rob Satrom, owner of Feedbackwrench

Rob built Feedbackwrench and Nuance Financial Tax & Accounting. Since 2015, our team has helped transform 550+ small businesses with marketing, strategy and systems.

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