Industries / Remodelers / Remodeling websites
Websites for remodelersA remodeling site that sells the project before you walk in.
Remodelers: ready to sell the bigger, better-margin job? Homeowners judge you by your site long before the consult. Don't get stuck with a gallery that books tire kickers. We'll build a site that shows your best kitchens, baths and basements, answers the budget question honestly and books the visit.
A live call with our team. You'll leave with your top three fixes.
4.9 177+ Google reviews · Since 2015 · 550+ businesses
177+ Google reviews from real clients
helping small businesses grow since
businesses transformed
Build it in this order, and every piece makes the next one work.
Most marketing fails because it's built upside down: ads before a message, content before proof. We build from the base up.
- 1A clear message, before any design or traffic
- 2Website, videos and messaging that build trust and drive sales
- 3Proof from day one: reviews, projects, video
- 4Ads and remarketing, paid search first
- 5Content that gets found: guides, service and town pages
- 6Systems, people and process, so growth doesn't bury you
Tired of consults with homeowners who were never going to sign?
If your site doesn't explain your process and your price range, every consult starts from zero. You drive out, measure, design, and find out they wanted the cheapest bid.
Sound familiar?
The typical remodeling site: nice photos, wrong leads.
It shows rooms but doesn't sell the project.
Homeowners need to see your process, your range and work like theirs, not just pretty pictures.
Most web designers stop at launch.
No follow-up, no reviews, no tracking. Nobody knows which consults the site brought in.
You keep doing small jobs for thin margins.
Without a site that sells the full project, you quote what people ask for, one piece at a time.
Most businesses waste 30-80% of their marketing spend. Here is where it goes.
You know what you spend, not what it brings back. So you keep funding what doesn't work.
Every lead is traced to the ad that brought it, so you fund what works.
Some months the phone rings. Some months it doesn't. When referrals slow, the discounting starts.
A steady flow of leads from ads, search and referrals, month after month.
It looks fine, but nothing tells a stranger why you're the better choice. So they call whoever makes it easy.
A clear message and real proof, so strangers know why you're the better choice.
When it does, it doesn't sound like you. So buyers compare you on price like everyone else.
Reviews, stories and videos in your voice, every month.
You quote what people ask for, one piece at a time, instead of guiding them to the full solution.
A sales process that guides buyers to the full, higher-margin solution.
Double entry, busywork and a patchwork of apps. Your best people burn out, or leave.
One connected system and a trained team, so nothing falls through.
Your website is one part of the system. Here is the whole thing.
Rankings and websites work best when every other part pulls in the same direction. Click through, or let it play.
The fundamentals
The advantages
Strategy and messaging workshops
So that you can stand out and win work on value, not just price.
- Your one-liner and story
- Who you serve and why they buy
- The message every page and ad uses
Brand and design standards
So that you can look as established as you really are, before the first quote.
- Logo, colors and type rules
- Templates your team can use
- Consistent from yard sign to inbox
A website that sells
So that you can turn the visits you already get into booked work.
- Clear message above the fold
- Real photos and real reviews
- Every form and call tracked
Videos that sell and nurture
So that you can sell at higher margins without a harder sell.
- Scripted, shot or built for you
- Local or national
- Captions, music and every screen size
Paid ads
So that you can spend where it pays and stop guessing.
- Google Search and local ads
- Facebook and Instagram ads
- Budgets tied to booked jobs
Google Ads
YouTube
Meta
Facebook
Instagram
LinkedIn
Funnel and retargeting
So that you can win the buyers who just needed a little more time.
- Lead magnets and landing pages
- Email and text follow-up
- Retargeting ads that remind them
AI optimization, AEO and SEO
So that you can be found by buyers who are already looking for you.
- Local SEO and Google Business Profile
- Answer pages AI tools can quote
- Rank tracking across your service area
Ad management and testing
So that you can get more jobs from the same ad spend.
- Monthly creative tests
- Search term and waste cleanup
- Cost per lead and per job watched
Authority building
So that you can own your market instead of renting it from the ad platforms.
- A steady stream of Google reviews
- Client stories and case studies
- Content for your site, YouTube and social
Client engagement system
So that you can stop losing work to whoever replies first.
- Instant text back on every lead
- Follow-up until they book
- Check-ins that bring repeat work
Profit and ROI tracking
So that you can put every dollar where it pays.
- Every lead tracked to its source
- Revenue and profit by channel
- One simple monthly scorecard
Your AI hub
So that you can get your time back without losing your voice.
- Your story, offers and SOPs loaded in
- Write, reply and plan in your voice
- Works with Claude, ChatGPT and Grok
Your AI hubFeedbackwrench OS
So that you can run the business from one place instead of six.
- Website hosting, CRM and one inbox
- AI agents that answer and book
- A pipeline your whole team can see
Hire, train and deploy your people
So that you can step back from every job and let the business run.
- Job posts and screening
- Training built from your SOPs
- Scorecards for every role
Every part feeds the next. One team, one system, built in the right order.
The selling pyramid we build every remodeling site on.
Sell the bigger job before you walk in the door.
We build in order. A clear message, a site that sells the full project, real before and afters, then traffic. Skip a layer and the ones above it leak.
A clear message
Design and build under one roof, and why that's worth more than three separate bids. Said plainly.
A website that sells
A page for every room, an honest cost guide, your process step by step and a consult request that asks the right questions.
Real proof
Before and after projects by town, reviews after every final walkthrough and video stories from homeowners.
Search, AI and ads
Traffic lands on project and cost pages, so the right homeowners book and the price shoppers sort themselves out.
A page for every remodel homeowners search for.
Kitchens, baths, basements and additions each get a page with your photos, your process and an honest word on cost.
Layouts, cabinets, counters and the full design-build process.
kitchen remodeling · 43,000 / moPrimary baths, guest baths, walk-in showers and tub swaps.
bathroom remodeling · 67,000 / moFamily rooms, bars, guest suites and egress.
basement remodeling · 18,000 / moMore room without moving, from bump-outs to second stories.
home addition contractor · 4,700 / moA smaller job that often leads to the whole bath.
shower remodel · 13,000 / moBigger projects run by one team start to finish.
home remodeling · 32,000 / moOne page for each town you want more work in, with projects from that town.
Every finished job becomes its own page and a before-and-after post.
Monthly US searches shown where we have them.
Sample service page · illustration
Built to sell big projects, not just look nice.
Every site runs on the Profitable Growth System, so the site, the phone and the follow-up all work together.
Project galleries that sell
Before and after photos, organized by room and by town, so a homeowner in your area sees work like theirs.
Your team edits with a quick chat
Add a finished kitchen, change a headline or build a landing page by typing what you want. No developer, no waiting.
Fast on a phone
Plain code and fast hosting. Pages load quickly on the phone in a homeowner's hand, even with big project photos.
Consult requests, not just contact forms
Forms ask about the room, the scope and the timeline, so your first call starts with the facts.
An AI receptionist after hours
It answers calls, texts and website chat in seconds, asks your questions and books the design consult.
Reviews after every final walkthrough
An automatic ask when the job wraps, so your rating keeps up with your work.
Real websites for remodelers. Still live, still selling.
See all 143 sites
You do beautiful work. Your site should sell it.
Besides building two businesses of our own, we've helped over 550 small businesses since 2015. We know what it's like to be busy every day and still wonder where the profit went.
Our team has photographed and built sites for design-build remodelers for years. We know what makes a homeowner book the consult, and we track it to the signed contract.
in business since
businesses transformed
owned and run by Rob & Heather
average first-year ROI for clients using our profitability tracking
Three steps to a site that sells the project.
No guessing and no giant proposal. You'll know what's broken and what we'd fix first before you spend another dollar.
Book your Sales & Marketing Audit
A live call with our team. We look at your website, message, leads, proof and tracking.
Get your scored audit
You leave with a scored one-page audit, your top three fixes in order and what we'd do if it were our business.
We set up your system
We build your site on the Profitable Growth System, then equip your team to run it. We're here when you want more.
How your new remodeling website comes together.
Which projects you want more of, where you want to work and what makes you worth more than the lowest bid.
Your message, your pages and your real projects. No stock kitchens pretending to be yours.
The site goes live on the Profitable Growth System with tracking, the AI receptionist and review requests turned on.
Add projects and update pages with a quick chat. We're here when you want more.
Your website is one part of one system.
A site on its own is a brochure. Built on your message, fed by ads and search, filled with proof and tracked to the paid invoice, it becomes the center of a selling machine.
The fundamentals you came for
- Strategy and messaging workshops
- Brand and design standards
- A website that sells
- Videos that sell and nurture
- Paid ads
- Funnel and retargeting
- AI optimization, AEO and SEO
- Ad management and testing
The advantages most agencies won't do
- Client engagement system
- Profit and ROI tracking
- Your AI hub
- Feedbackwrench OS
- Hire, train and deploy your people
Remodelers who got more leads than they could handle.
4.9 177+ Google reviews · read them
After a few months of working with Rob - we noticed a drastic increase in website traffic - and this was before he started working on our SEO marketing. Now that Rob has added the SEO for our company - We are currently receiving more traffic and leads from our website then we can handle.Watch a video we made4 min
Google review ↗Rob and his team of web designers were a pleasure to work with. My new website is perfect thanks to all the hard work Feedback Wrench put in throughout the entire process. I look forward to working with Rob and his team for all my marketing and SEO in the future.Watch their review
Real remodels, real clients.
Kitchens and baths from our remodeling clients. Never stock.
Clear message. Real photos. More calls.
Picture homeowners showing up to the consult already sold.
More sales, better margins and a team focused on what they do best.
Consults you can trace to signed contracts.
We track every lead to the paid invoice, so you know which pages and ads bring in the bigger remodels.
Add every finished job yourself.
Post a new kitchen or change a page with a quick chat in Claude, ChatGPT or Grok. No developer, no waiting.
Show off your best work. Win the better jobs.
Before and afters, reviews and video stories show homeowners why you're different, so price matters less.
Settling for a gallery site can keep you doing small jobs for thin margins.
Some web designers never connect the site to signed contracts, leaving you driving to consults that were never going to close.
If the site doesn't talk budget, every consult starts from zero.
Without project pages, homeowners never see what you can do.
New site, new vendor, nothing compounds.
What remodelers ask about websites.
Straight answers. If yours isn't here, bring it to your audit call.
Does Feedbackwrench build websites for remodelers?
Yes. Remodelers and design-build firms are one of our core niches. Every site runs on the Profitable Growth System. See how we build websites.
Can we change the site ourselves after launch?
Yes. Your team updates pages, adds projects and builds landing pages with a quick chat. No developer needed, and we're here if you get stuck.
Do we have to show prices on our site?
No. But homeowners search for cost before they call. We help you give honest ranges or a cost guide so the right people book and the price shoppers sort themselves out.
We don't have good project photos. Is that a problem?
It's common. We can start with what you have. In the Twin Cities, our team can shoot your projects with photos and video, then publish them to your site and social.
Will the site show up on Google?
Every site we build is set up so Google and AI tools can read it. Service, city and project pages plus steady content are where rankings usually come from. See our remodeler SEO page for the details.
How long does a remodeling site take?
It depends on how many pages you need and how ready your photos and reviews are. We'll give you a real timeline on your audit call, before you commit to anything.
More for remodelers.
Marketing for remodelers
Website, ads, follow-up and tracking for remodelers, all in one system.
Read more → Sister pageRemodeler SEO
Be the remodeler Google and AI answers recommend.
Read more → The serviceWebsites that sell
How we build websites that sell for every industry we serve.
Read more → The systemThe Profitable Growth System
The fundamentals you came for, plus the advantages that make them pay off.
Read more →Sell the project before you walk in. Book your Sales & Marketing Audit.
We'll score your site, your follow-up and your tracking, then show you what we'd fix first.
If nothing's broken, we'll tell you that you don't need us.
